Super Mix 2026
Official event information and practical industry guide
Nov 4 – 6, 2026
More than 32,000 visitors projected by organiser
Pernambuco Centro de Convenções, Olinda, Brazil
Suppliers focused on Food Retail Distribution; Supermarket Sourcing; Consumer Goods Brands; Retail Technology
🎫 Event Snapshot
HOURS
4–6 November 2026: 14:00–21:00 daily.
VISITORS
32,000+ forecast
Nov 4 – 6, 2026
DATES
EXHIBITORS
ADULT TICKET
COUNTRIES
Suppliers focused on Food Retail Distribution; Supermarket Sourcing; Consumer Goods Brands; Retail Technology
Free entry with trade visitor accreditation, per organizer FAQ; registration procedure may change.
Regional and international participation
Who Should Attend
Wholesale Distributors
Wholesale Distributors should prioritise food retail distribution at Super Mix in Brazil, prepare relevant specifications for guest or customer throughput, equipment uptime, stock turns, hygiene and local service coverage, and use the organiser's current 2026 registration and exhibitor information to arrange targeted conversations.
Food Brands
Food Brands should prioritise consumer goods brands at Super Mix in Brazil, prepare relevant specifications for minimum order quantities, target shelf price, destination-market labelling, import documentation and supplier capacity, and use the organiser's current 2026 registration and exhibitor information to arrange targeted conversations.
Supermarket Buyers
Supermarket Buyers should prioritise supermarket sourcing at Super Mix in Brazil, prepare relevant specifications for guest or customer throughput, equipment uptime, stock turns, hygiene and local service coverage, and use the organiser's current 2026 registration and exhibitor information to arrange targeted conversations.
Retail Executives
Retail Executives should prioritise retail technology at Super Mix in Brazil, prepare relevant specifications for real line or field throughput, interoperability, commissioning requirements, operator training, parts availability and after-sales support, and use the organiser's current 2026 registration and exhibitor information to arrange targeted conversations.
Top Reasons to Attend
1
Research Participants
For Super Mix (Nov 4 – 6, 2026), shortlist exhibitors relevant to food retail distribution and send a concise buying or technical brief before attending Pernambuco Centro de Convenções.
2
Meet Relevant Suppliers
During Super Mix, ask suppliers about guest or customer throughput, equipment uptime, stock turns, hygiene and local service coverage and record which claims are backed by real production data, certificates or verified case studies.
3
Compare Practical Options
Use the consumer goods brands area at Super Mix to compare several providers on the same criteria; ask for technical datasheets and realistic implementation or delivery dates.
4
Arrange Follow-Ups
Before leaving Pernambuco Centro de Convenções, record contact details, requested samples and next steps for retail technology. Agree who will send quotations or supporting documentation after the event.
5
Confirm Event Access and Logistics
Before travelling to Super Mix, confirm the latest visitor registration, show hours, hall allocation and exhibitor meetings directly through https://feirasupermix.com.br/.
What You'll See & Do
🌱
Food Retail Distribution
Wholesale Distributors can use Super Mix (Nov 4 – 6, 2026, Pernambuco Centro de Convenções) to evaluate food retail distribution against guest or customer throughput, equipment uptime, stock turns, hygiene and local service coverage. Super Mix takes place at the Pernambuco Convention Center in Olinda, 4–6 November 2026, 14:00–21:00 each day.
☕
Supermarket Sourcing
For supermarket sourcing at Super Mix, demand comparable supplier information on guest or customer throughput, equipment uptime, stock turns, hygiene and local service coverage before shortlisting companies. Organised by the Pernambuco Association of Wholesalers and Distributors (ASPA) with Insight Feiras & Negócios, the exhibition serves Northeastern Brazil's supermarket, wholesale, distribution and retail industries.
⚙️
Consumer Goods Brands
The consumer goods brands meetings at Super Mix are most useful when buyers bring precise requirements for minimum order quantities, target shelf price, destination-market labelling, import documentation and supplier capacity. The organizer forecasts more than 32,000 visitors.
🤝
Retail Technology
A meaningful retail technology discussion during Super Mix should end with written specifications covering real line or field throughput, interoperability, commissioning requirements, operator training, parts availability and after-sales support and a named follow-up contact. Its 2026 programme includes Super Mix Talks and the Mercado Modelo demonstration, alongside packaged foods, FMCG, cleaning and hygiene supplies, equipment, IT and retail security.
🌍
Northeast Brazil Supermarket Trade
Regional retail and wholesale operators can meet consumer brands and suppliers serving distribution networks in Pernambuco.
🌍
Retail Systems and Stock Management
Compare store operations, stocking requirements, shelf-ready products and technology for the North-eastern Brazilian retail sector.
🏢 Are you Exhibiting at This Event?
Register your company on AgriLinkage to connect with qualified buyers before, during, and after the event. Over 50,000 buyers search AgriLinkage monthly to find suppliers.
✓ Pre-Event Visibility: Buyers can find your booth before they arrive
✓ Direct Inquiries: Receive qualified leads through our platform
✓ Post-Event Connections: Continue conversations after the show ends
✓ No Commission: We only charge exhibitors, buyers contact you for free
💼 Attending as a Business Professional?
Register as a business visitor to get exhibitor alerts, networking opportunities, and priority notifications when companies in your sector register. Free for all business attendees.
✓ Exhibitor Alerts: Get notified when suppliers you're interested in register
✓ Pre-Event Connections: Schedule meetings before you arrive at the show
✓ Booth Locations: We'll tell you exactly where your targets are located
✓ Networking Matches: Connect with other buyers in your industry
Getting to Olinda
Plan travel to Olinda for Super Mix at Pernambuco Centro de Convenções. Check organiser access information, local transit and venue arrival instructions before making nonrefundable travel plans.
Where to Stay
Four existing accommodation options for Super Mix. Confirm actual venue access and travel dates, room availability and refundable rates before making a reservation.
Tools & Services for Attendees
INTERNATIONAL TRAVEL ESSENTIALS
🛂 Brazil — Entry & Business Travel
Entry requirements for Brazil depend on citizenship, passport validity and business-travel purpose. Before attending Super Mix at Pernambuco Centro de Convenções, Olinda, Brazil, confirm your eligibility, possible invitation-letter requirements and applicable entry rules. Do not rely on a trade-show registration as permission to enter.
Post-Event CRM & Lead Management
📦 Exhibition freight and customs
For Super Mix, calculate transport and import requirements for samples, equipment or stand displays arriving at Pernambuco Centro de Convenções, Olinda, Brazil. Coordinate delivery windows and temporary-import documentation with the appointed freight handler and venue.
POST-EVENT CRM & LEAD MANAGEMENT
FREQUENTLY ASKED QUESTIONS
When is Super Mix in 2026?
Nov 4 – 6, 2026; check the organiser for changes or individual conference sessions.
Where is Super Mix held?
Pernambuco Centro de Convenções, Olinda, Brazil
What are the published opening hours?
4–6 November 2026: 14:00–21:00 daily.
How much does admission cost and who can attend?
Free entry with trade visitor accreditation, per organizer FAQ; registration procedure may change.
What can industry visitors explore?
Northeast Brazil Supermarket Trade and Retail Systems and Stock Management. Super Mix takes place at the Pernambuco Convention Center in Olinda, 4–6 November 2026, 14:00–21:00 each day. Organised by the Pernambuco Association of Wholesalers and Distributors (ASPA) with Insight Feiras & Negócios, the exhib
Which participants benefit most from visiting?
Wholesale Distributors, Supermarket Buyers, Food Brands, Retail Executives.
Where should trade visitors stay?
Hotel 7 Colinas, Hotel Costeiro, Hotel 5 Sóis, Hotel Pousada São Francisco. Confirm travel time and cancellation terms for the actual dates.
How can international visitors plan airport transfers?
For Super Mix in Olinda, compare flights to the relevant gateway airport (REC) before arranging onward travel to Pernambuco Centro de Convenções, Olinda, Brazil. Check arrival times against the event's published opening hours and advance registration requirements. This route planner shows travel options from Olinda airport to Pernambuco Centro de Convenções, Olinda, Brazil. Check the arrival terminal, public transport connections, and meeting-day traffic before choosing an option.
How do exhibitors get official stand information?
Exhibitors at Super Mix should obtain their stand-build, logistics, safety, access and delivery instructions from the organiser. Verify venue deadlines and approved services before contracting suppliers. Registration, stand servicing, freight and security rules may differ from ordinary visitor access.
Where can I confirm the complete programme and registration details?
Visit the official Super Mix organiser site for current programme updates and visitor/exhibitor announcements.
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